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The Modern Tog

Take Your Photography From Passion to Profit

Everything You Need to Grow a
Successful Photography Business

Increase Photography Product Sales by Offering Less

increase photography product sales

I love to eat. Give me something savory, like a juicy marinated tenderloin steak, grilled shrimp scampi, garlic mashed potatoes slathered in butter, and fresh green beans cooked just right with a crisp garden salad and a glass of wine and I am a seriously happy mama.

My mouth is watering already. Yours?

We don’t go to restaurants much (unfortunately) but when we do, my pet peeve is opening up to a menu that has about 300 different options.

Being the food lover that I am, I feel obligated to make sure that read through all of my options to make sure I get whatever sounds best on the menu. I don’t want bad food on one of the rare occasions that we go out to eat, so I sit there for far too long trying to decide what I want.

And I sit some more.

And we tell the waiter to come back again, and again, and again.

Finally, we give up and just make some decision. Hopefully it is good, but it is SUCH a frustrating experience.

I much prefer menus that are smaller, making my decision easier. I’m hungry when I get to a restaurant. I want to enjoy the company I’m with, not spend 20 minutes trying to read the menu and deciding what to order.

The same thing applies to the products you offer your clients. If you’ve ever had a client procrastinate on ordering or not place an order after seeing their images, you may want to consider how hard you’re making it for your clients.  [Click to read more]

Categorized Under: Photography Sales Tags: Photography Business Tips/ Photography Packages/ Photography Product List/ Photography Products

Top 8 Essential Things to Buy When Starting a Photography Business

It takes money to make money.

That being said, some things will make you more money and get your business off the ground a lot faster than others. You’ll find that some purchases end up being a waste of money, and when you’re first starting out it’s easy to make those regrettable purchases.

So here’s a list of the Top 8 Essential Things to Buy When Starting a Photography Business.

 [Click to read more]

Categorized Under: Start a Photography Business Tags: How to Start a Photography Business/ Photography Equipment/ Photography Gear/ Photography Products/ Photography Tools/ What to Buy When Starting a Photography Business



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