Today’s post is written by Lara White of PhotoMint.

Most photographers have no idea how to get clients. Sound familiar? There’s a manual for using your gear, classes on lighting, and books about composition. But what about getting business in the door? Oh, you’ll find the usual suspects. You might sign up for monthly online advertising packages that cost an arm and a leg and offers a vague promise to “help you achieve your business objective” whatever that means. Perhaps you put in a few weeks of earnest effort on Facebook only to have 17 fans (and half of them are related to you).

So what’s the secret-the magic formula?  [Click to read more]