Should You Close Your Photography Business?

should i close my business?

Yesterday I sent out an exclusive email to my email readers about a disturbing trend I see happening more and more in the photography business. The response was overwhelming. I got three main types of reactions to it. First, people were emailing thanking me for the insight, saying that it made them see that they […]

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How to Book More Clients Over the Phone (Even if You Fear the Phone)

How to Book More Clients Over the Phone (Even if You Fear the Phone)

This week’s post is a guest post by Lea Hartman. Are you afraid of talking to prospective clients on the phone? You’re not alone. I’d guess that the majority of photographers prefer email to phone contact any day. However, the phone is a great way to set yourself apart from the rest of your competition […]

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3 Places That You’re Wasting Money & Time in Your Photography Business

waste time money in photography

When you run a photography business, it feels like your to-do list is never-ending. Besides all the client work you have to do, there’s all the business stuff as well. From essentials like paying taxes and updating your finances to brand development, planning, and visioneering, it’s hard to know what has to be done now […]

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How To Be An Affordable AND Profitable Photographer

affordable and profitable photographer

Photography pricing is really hard. In a perfect world, you’d be able to charge whatever you wanted, people would be willing and able to pay it, and you’d have all the clients you could ever want. There’d also be rainbows and unicorns prancing around every day. And perfect light. And no client complaints. And more […]

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Just Say No! 7 Ways to Tell When Buying a New Product is a Mistake

What Photography Products are Best?

The number of products available for photographers right now is downright overwhelming. With lots of people promoting products all the time, it’s hard to know what is worth buying and what is simply a waste of money. I’m a huge proponent of learning and of buying educational products because they are a great way to […]

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Are You a Successful Photographer?

Are You a Successful Photographer?

When I first decided to pursue photography, I had visions of grandeur in mind. Similar to my teenage dream of becoming a famous recording artist, I somehow imagined that I would become a world renowned photographer. I could just see it in my mind: getting published in magazines, traveling the world because I was in […]

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How To Keep From Screwing Up When Photographing an Important Wedding

wedding photography tips

This is a guest post by wedding photographer Laura Novak. How many of you tend to feel nervous the morning of a wedding? Do you check your batteries and chargers at least a dozen times, or panic trying to remember if there is gas in your car? Maybe you second-guess yourself on your start time, […]

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7 Warning Signs That Your Search Engine Skills Are Outdated

SEO for Photographers

This is a guest post by SEO Expert Zach Prez. Ranking in search is a huge factor that can put a local small business in the photography industry on the path to success. Search is huge to the tune of $80 billion — that’s how much economic activity Google generated for U.S. businesses in 2011. […]

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Should You Look at Other Photographers’ Prices When Setting Your Own Pricing?

pricing

Have you ever been “shopped”? You know, where another photographer poses as a client and asks for more information because they just want to see your prices. It’s one of the most annoying things you’ll deal with as a photographer (and yes, we know you’re doing it. There are hints that make it more than […]

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How to Get Higher Sales & More Clients Using Gift Registries

photography gift registry

How much money do you think wedding guests spend in total on the bride & groom? How about friends who buy gifts for a baby shower? Or how much is spent in gifts for a graduate? People spend a LOT of money on gifts for other people for important milestones in life. And we often […]

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Are Bridal Shows a Good Idea or Waste of Money?

bridal shows and wedding faires

Ahh, the bridal show. For some brides, it’s the first thing they want to do after getting engaged. For others, the mere thought of attending one can give them hives. So how do we, as photographers, know whether bridal shows are right for us, and how do we create a booth and an experience that’s […]

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