Marketing

How To Leverage Testimonials & Reviews To Get More Clients

If you’re not using testimonials in your marketing, you’re missing out on some powerful free marketing that can get you more clients. Testimonials show prospective clients that you have lots of people supporting your photography business and it helps them feel more comfortable investing in you as their photographer. Things like Facebook are fantastic for [...]

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Everything You Need to Know About Timeline for Facebook Pages

Pin It As of March 30, 2012 your Facebook business page will be converted to a Timeline and the old structure of pages will be gone. While at first this seemed like it was going to be another negative change made by Facebook, after doing a bunch of research I actually think this is going [...]

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One of the Best Kept Secrets of Successful Photographers for Getting More Clients

Today’s post is written by Lara White of PhotoMint. Most photographers have no idea how to get clients. Sound familiar? There’s a manual for using your gear, classes on lighting, and books about composition. But what about getting business in the door? Oh, you’ll find the usual suspects. You might sign up for monthly online [...]

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Best of the Rest: How to Get More Photography Clients

Pin It Your voice has been heard. I’ve been sifting through the answers to the super-quick survey I posted last week, and it’s been incredibly awesome and eye-opening. Thank you profusely if you took a minute to answer the 5 questions for me (and if you didn’t, it’s not too late to speak up. I [...]

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The Ultimate Pinterest Guide For Photographers

Pin It Pinterest is about to take the world by storm. There’s been a lot of buzz about Pinterest in the last few weeks, so I thought it was time to share with you everything you need to know about Pinterest as a photographer. I’ve been studying it fairly intensely for the last few months, [...]

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How To Use Contests To Market Your Photography Business

Contests can be an amazing way to spread the word about your business and get new clients. I’m currently running a contest on my Madison Wedding Photography site, and I thought I’d talk you through how I’m doing it and how you can run a successful contest as well. In the video below, you’ll learn: [...]

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5 Easy Tips for Engaging Your Clients on Facebook

We’ve all been there. You post something to your Facebook business page, sure that people are going to be excited about it. Then nothing. Crickets. It’s as if no one ever saw it, and if they did they ignored it. No comments, maybe a single like from a sympathetic friend. So let’s get out of [...]

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Why Giveaways Fail And How To Rock Your Next One

Giveaways are a great way to market your business. It can spread the word about your business, get you new clients, and build rapport with your followers. However, many giveaways are epic failures. You offer an amazing prize, but then you only get a few people to enter and they never spread the word. It [...]

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What Professional Photo Blog Theme is Best?

Your photography blog is your most important marketing tool. With the flexibility that WordPress offers, it is by far the best option for creating both your site and blog that exists right now. The hard part is choosing what professional photo blog theme you want to use to to create your site. I’ve used a [...]

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3 Ways to Make Your Photography Business Remarkable

There always seems to be at least one thing that gets forgotten when we go on vacation. We just went camping as a family, and sure enough, we forgot to pack our new bottle of sunscreen, and our old one was just about empty and wasn’t going to be enough for the entire trip. So [...]

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The Secret to Facebook News Feed Optimzation: Don’t Lose Out on People Seeing Your Posts!

Facebook is one of the best free tools for photographers to use to market their business. The ability to tag clients and have all their friends see the photos you took of them is one of the best ways to get new clients, especially when people leave a lot of awesome comments on your work [...]

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